From Bottega Veneta to Chloé and Zara, brands are all joining forces to create a more fun take on the ‘fisherman core’ trend.
The Sardine: The True Icon of Summer 2025
This summer 2025, the sardine is no longer just the best food with vitamin D for anti-inflammatory meals—as confirmed by anti-aging medicine expert Dr. Vicente Mera—but is now also a fashion statement that delights celebrities and brands who are embracing this fish for their collections, especially when it comes to accessories.
The sardine craze that has conquered our favorite accessories of the moment was born with Bottega Veneta and its now iconic sardine bag. Although this bag has been a favorite of celebrities like Kendall Jenner and Chloé Sevigny for some years now, the truth is that this hobo bag with woven leather trim and a rigid, metallic, sardine-shaped handle has ushered in the unexpected accessory trend for Summer 2025.
Thus, little by little, summer’s star trend, known as Fisherman Core, has been developing over the years, with an aesthetic that revives boat shoes, bucket hats, mesh fabrics, and, of course, fish motifs like sardines.